I AM READY TO SELL
FOR COACHES, CONSULTANTS, & SERVICE BUSINESS OWNERS
Master the only 3 types of content that will make you RICH
People find you and buy the same day
100k months with
5000 followers
Clients signed even with the first CTS-style post
WHAT THIS STRATEGY HAS CREATED 👇👇
And your posts cAN do the same
People find my posts, binge on my content, and buy my offers even if that post is several weeks old.
This happens to me all the time:
What if all of your posts turned into sales and got you paid?
What if people even sent you your own post and wrote “this is the post that made me buy from you”...
Sounds too good to be true? It’s not:
Here’s a secret…
The algorithm and platform is constantly changing. I remember months where my story views dropped down from 800 views to 80 views for a week and I still made 45k cash that same week.
I remember days where one post got only 20 likes but the next reel got over 200 comments from people asking for the link.
Having a ton of followers or reach doesn’t matter if nobody ends up buying… but if you have 50, 100, or even 200 story views you could already be making (multi!) 5-figure months if all of those people bought from you!
You need to convert who’s already following you.
You don’t need more followers or more reach.
Inside Content that SELLS
I’ll show you how to STOP creating content to please the algorithm and instead, START creating content for the people behind your screen.
Because when you create content for the right PEOPLE… you will get paid.
Join Content that Sells + Get Paid!
Join Content that Sells + Get Paid!
It’s not “magic”, but it’ll certainly feel like you’ve unlocked “CTS magic” when you’re getting results like this:
Engagement content is bullsh*t.
I made my first two Million Dollars posting only 2-3 times per week, I only do reels whenever I feel like it, and I’m maintaining 80-100k cash months (that’s money received!) from organic marketing ever since I had about 4000 followers.
I also don’t need “strategic” engagement, cold DMs, 10 different content buckets, or sales calls to maintain a multi 7-figure income.
All I have to do is post and people are buying.
Because all of these exhausting, time consuming “strategies” are just crutches for when your content doesn’t actually do what it’s supposed to: and that is sell.
I don’t care about posting daily (shock!) or posting to boost engagement. You don’t need to post to your feed every day to make sales. Heck, you don’t even have to do reels unless you really don’t want to.
I am not an influencer who needs to post tons to grow their audience and boost engagement. Because audience size and engagement is what defines their income.
But I don’t care about that. I am an information and service business owner and post to make sales for my offers. So the only metric I optimized the Content that SELLS strategy for is:
How can I spend as little time and energy as possible online… to make the most amount of sales possible. And that’s the strategy I’m handing to YOU:
Here’s the only 3 types of content that will make you RICH
Maybe you’ve worked with an Instagram or content coach to grow your audience, but you still hear objections like “you’re so inspiring” or “it’s too expensive”...
This isn’t your fault! Because you were told to “just give value” (this sentence gives me the yuckies) but you post and post and post but people look at you as a “free tips” resource, not someone they’d actually hire and pay.
Because the types of people you’re attracting when you “give value” are freebie seekers, not buyers! Value and tips will grow your audience, but they have nothing to do with priming people to buy from you.
That’s why 99% of the content strategies out there only work for influencers or they need additional help to convert using sales calls, cold DMs, engagement and co…
That is what Content that Sells will do:
That is what
Content that Sells will do:
Content to attract buyers for this specific offer
Content that shows the opportunity of the thing I’m selling
Content that provides the context needed to make a buying decision
And if you intentionally create content that checks these three boxes, then people will be ready to buy really damn fast, often within hours or days… not weeks or months of nurturing 🥵
It’s a simple and intentional way of creating content
that gets you PAID.
It’s a simple and intentional way of creating content that directly leads to sales.
I'll show you how to attract buyers (not freebie seekers!), nudge the doubters off the fence, and generate 5- or even 6-figure months with just 2-3 posts per week 💃
SAY NO MORE,
I KNOW I NEED CONTENT THAT SELLS!
SAY NO MORE, I KNOW I NEED CONTENT THAT SELLS!
But if you master Content that Sells you’ll have a simple strategy, where every post leads to sales and gets you PAID
Without having to pump out tons of posts every week or try to go viral (and feel crushed when it doesn't).
Fiona Flyte
Business Coach for Performers
I tripled my sales with the content driven launch of the new program! It made me realize all the possibilities of my business, get confidence and create a premium program. The aha moment were when I saw the reactions of my clients : It WORKS !!!!
"I tripled my sales"
TESTIMOTIALS
Client Stories
Clients Stories
Success
TESTIMOTIALS
“My content wasn't converting, now I had two 5-figure launches”
Business Coach for Performers
@fionaflyte
Business Coach for Performers | @fionaflyte
I thought I was a good writer, but my content wasn’t converting and I felt uncomfortable with selling my services. Thanks to working with Virginia I now know how to structure my content to get attention and I feel confident charging premium prices. If you’re a coaches or service providers looking to increase conversions with their content then I highly recommend Virginia
“Loved your tips for overcoming writer’s block”
The Nurse’s Health Coach | @_ashleighwhite
The Nurse’s Health Coach
@_ashleighwhite
I really loved the course, the modules were super easy to go through, very digestible content. I especially loved the caption writing demo and even having another one of those for a different style of post would be super beneficial! I also really loved your tips for overcoming writer's block.
“I tripled my sales”
Mathilde, Business Coach for Beauty Salon Owners | @boosttonsalon
Mathilde, Business Coach
for Beauty Salon Owners
@boosttonsalon
I tripled my sales with the content driven launch of the new program! It made me realize all the possibilities of my business, get confidence and create a premium program. The aha moment were when I saw the reactions of my clients :
“I finally feel confident sharing my message”
Binge Eating Coach | @iamlydiaclaire
Binge Eating Coach
@iamlydiaclaire
Thankyou for sharing so much clarity. It has made me feel mental and physically prepared for content creation days/ caption writing. It has also give me the tools (in bite size - easy to follow chunks) that boost my confidence in sharing a message that I know my followers will want to see + hear! Finally!!
CONTENT THAT SELLS is for the who is tired of overcomplicated content strategies and wants a simple approach that brings in the sales…
CONTENT THAT SELLS is for
who wants to stop hearing objections and let go of sleazy and time consuming methods like cold outreach…
- without spending a bazillion hours per week online
creator, service providers
coach, consultant, or course
the coach, consultant, or course creator, service provider
Say goodbye to…
Say Hello to...
Knowing exactly what to post to grow your audience and get paid with every post
Remove any type of objections and have people begging for the link to buy before you even open cart
Feel confident, at ease, and get content done in less than an hour a day!
Feel ecstatic about posting because you know as soon as you do, you get paid!
I WANT THIS
🥳
🥳
🥳
🥳
🙅
🙅
🙅
🙅
🙅
Feeling anxious, stressed, or burnt out every time you want to post
Hearing “you’re too expensive” and constantly battling a flood of objections
Always second guessing your posts & message
Never knowing what to post and sharing random tips that don’t lead to sales
Wondering if it’s even possible to make sales consistently from social media (hell yes it is!)
Content that Sells is the key to falling in love with content, getting great engagement, AND making consistent sales online!
@julia.in.love.with.life
I spent last year 20k in learning from other Instagram coaches, not getting any results and not signing any client just be very overwhelm & frustrated.
After a month in CTS I had SIGNED ALL MY one-one spot and even had someone who want to learn Instagram from me because it looks so fun, easy & effective.
CTS will deep teach you Strategy & Mindset and what you need with no fluff. I would say YOU DONT NEED MORE THAN CTS, If you are feeling overwhelm, frustrated, if you have tried a lot and nothing works.
I would highly recommend CTS & Virginia.
With the CTS approach,
JULIA | LOVE COACH
First post resulted in signing a one-to-one client.
CONTENT THAT SELLS is your simple roadmap to launching & selling your high ticket offers and creating a content strategy that attracts buyers & sells out your launches.
Content that SELLS is your simple roadmap to launching & selling your high ticket offers and creating a content strategy that attracts buyers & sells out your launches
INTRODUCING
Tell me more
CAPTIONS MANAGER TEMPLATE
EASY TO USE
DASHBOARD with OVER 25+ Lessons
THE 5-FIGURE
LAUNCH PLANNER
3P CLIENT Workbook
HIGH CONVERTING
SALES PAGE STRUCTURE
PROFITABLE INSTAGRAM FUNDAMENTALS
How Business Works and Why People Buy
Understanding your Perfect Client
Creating your Perfect Offer
The Money Message Method™: How to talk about your offer so people buy
Crafting a Sexy Pitch for your offer
MODULE 01
Getting Clear on What You’re Selling & Who You’re Selling to
How to use Instagram to actually get clients
What is G.R.E.A.T. content that will grow your business
How to create a strong, personal connection with your audience & build a community
How to unlock ease and consistency in content creation
Deadly content mistakes that kill your engagement & sales
How to never run out of content ideas ever again
The Content Conversion Process and how followers turn into paying clients
Catnip Content and how to attract people who’re ready to buy your offer
Opportunity Content to create desire for your offer
Context Content to empower people to make a buying decision NOW
Using instagram stories to make sales easily every day
Solving common conversion blocks (you’re so inspiring, I’m not ready, money objections etc)
How to keep your audience HOT and ready to buy
A healthy launch mindset to actually enjoy your launches and set yourself up for success
Understanding the 4 launch phases
Creating a launchable offer
Strategies to increase hype and excitement for your offer
Feed & stories content for before, during, and after your launch
Launching multiple offers at once and maximizing sales
OMG YES, LET’S CREATE CONTENT THAT SELLS
MODULE 02
Content Strategy: How to make creating create G.R.E.A.T. content quick and easy!
MODULE 03
Sales Strategy: How to create content where every post leads to SALES
MODULE 04
Launch Strategy:How to have Stress Free (multiple) 5-Figure Launches on Repeat
With Content that Sells you’ll know exactly what to post to attract buyers, prime people for the investment, or have stress-free 5-figure launches on repeat - no sales calls or cold outreach needed!
Here’s how we’re gonna fix this
The only thing standing between you and consistent sales coming into your business is knowing how to create content for social media in an easy, overwhelm free way
But these methods don’t just work for me, they also worked for the many coaches who have gone through CTS in the past
I used the CTS method to take my own coaching business
from $0 to 6-figures in the first year, working less than 4 hours per day (and with a newborn baby on my lap).
I used the CTS method to take my own coaching business from
working less than
(and with a newborn baby on my lap).
4 hours per day
Ashley
Women fat loss coach / @ashleyharland_
CTS helped me to
CTS helped me to
CTS helped me remove
raise my rates, & sign more clients!
CTS helped me remove
raise my rates, &
sign more clients!
Stopping Headlines Consistently.
Fiona
Business coach for performing artists / @fionaflyte
OMG YES, LET’S CREATE CONTENT THAT SELLS
$0 to 6-figures in the first year,
money objections,
Write The Scroll Stopping Headlines Consistently.
Write The Scroll
If you like simplicity, ease, and getting paid from every post then you’ll LOVE Content that SELLS!
People tell me all the time that they found me “last night” and they already joined my offer, even if it has a 2-3k price tag.
It’s so common it has actually become a running gag on my account where people have called themselves “Team found you last night and already in”
That’s because my CTS content strategy gives people everything they need to make a buying decision really, really quickly.
I WANT TO GET PAID WITH EVERY POST
No, people don’t need to see your offer 7 times before buy
And this is so powerful, client who have joined Content that Sells have described it like “flipping the switch” from crickets to INSTANT sales and inquiries! And it’s not uncommon for my clients to post their first CTS-style post and be blown away by getting an inquiry within minutes!
THIS is how I want to run my social media. Not spend hours every day pumping out tons and tons of content or crowding my calendar with sales call.
I WANT IN
CONTENT THAT SELLS is the key that will finally unlock a consistent stream of clients and the business & life you’ve been dreaming about...
Maybe you worked with a business or Instagram coach who told you to “be consistent” or “post daily!”, but it feels exhausting and you’re not sure how you could possibly pump out this much content (hint: you don’t need to!)
IS THIS YOU… ?
You are tired of hearing crickets, you’re frustrated that your instagram feels dead even though you’re putting so much effort into it, and you’re wondering why no one is buying your offers
You “kind of” know what to post but there’s no real strategy to it and you know that you’re leaving so much money on the table because of it...
You are tired of getting objections on your sales calls and you want people to be a full bodied “HELL YES” before you even meet them on zoom…
Or better: never have another sales call ever again and even sell your highest ticket, highest touch offers just based on your posts
You are tired and burnt out from how you launch right now and you’re ready to finally make launching easy, stress free, flexible, and hella profitable
You have an offer and you know it’s worth sooo much more, but people are already giving you money objections and signing clients on a sales call feels like pulling teeth
Mathilde
Beauty Salon Business Coach
My content before was friendly and pricing were not reflecting my clients. With CTS I found great support and motivation with Virginia and it really help me to attract perfect client and handle the objections.
I GAINED CONFIDENCE
& TRIPLED MY INCOME !
I WANT IN
03
WE KEEP IT REALLY
- Content that Attracts buyers for the offer you want to sell
- Content that Helps people see the value of that offer and,
- Content that Empowers them to make the decision
And with this knowledge you can sell anything, any time:
from $37 resources to 37k coaching packages without a sales call, and from evergreen, always available offers to 2-day flash sales that bring in 5-figures.
02
THIS STRATEGY WILL BRING IN SALES
THAT’S ALL GREAT, VIRGINIA,
but how is CTS different from all these other content programs out there?
different
When I had 420 followers I was celebrating 45k sales months
(I wrote about it here).
By the time I had 6k followers I hit my first 350k sales month
(I wrote about it here).
Let me be your proof that you don’t need more followers and you don’t have to wait months or years “until” you can get paid. You can make sales right now, this second, and probably way more than you think…
But to get there you have to learn how to convert the people who are already in your world.
There’s not a single lesson in this program that wastes your time on trying to go viral because virality doesn’t make you a business, sales and money coming in does.
Even worse: virality isn’t targeted. You have no control over who’s seeing your content, you just have to pray the algorithm gets it right (it often doesn’t).
So instead of watering down your audience with random people who liked “that one video” but will never buy your offer, CTS will help you build a hot audience of buyers:
People who are excited about your work, who see the value and are ready to buy anything you drop without thinking about it twice
01
WE DON’T WASTE TIME ON
Trying to go Viral
go Viral
Trying to
EVEN WITH Small Audience
Damn Simple
CTS
CTS will help you reach the next level-stat. But don’t just take my word for it,
CTS will help you reach the next level-stat.
But don’t just take my word for it
the next level-stat.
Are you ready to attract buyers like moths to a light,
sell out your launches, and have the time of your life on social media?
I want in
CONTENT THAT SELLS
I regularly hear “Instagram is dead” or “we are in an engagement recession, people don’t engage” - when it couldn’t be further from the truth. Instagram is alive and well and my organic marketing brings in 6-figures per month (yes, per month) with only 6k followers.
Content that Sells isn’t about dead, meaningless content to please some fuzzy algorithm
I want to stop chasing and start attracting clients with ease
So if social media isn’t working for you, it’s not because it is dead, it’s because your content is dead.
It is dead because coaches are teaching people like you to write content to please the algorithm, to do reels, and trends, and whatever the hottest new feature is just to make the algorithm happy.
But I teach content that speaks to the humans on the other side of the screen.
That speaks to their soul and makes them feel something.
That’s why I don’t need crazy engagement strategies or cold outreach to make sales.
I simply post to my feed, post to my stories, and the right people will come to me, they engage with me, and they buy from me.
No chasing, no exhausting needy energy needed, it is attraction marketing in its truest, powerful form. And you can learn to attract clients too.
Secret Sauce
It’s about speaking straight to peoples’ souls and making your content come to LIFE so they can connect emotionally with your message and join your offers because they feel called to do so
100% MONEY-BACK GUARANTEE
I WANT IN
Content that Sells is an incredible product that will save you months of overthinking, constantly second guessing your content, and not making sales.
I'm 100% convinced that you'll love this program, that's why I'm offering you a 7 day money back guarantee! In the highly unlikely case that you don't love Content that Sells, you can request your money back within 7-days of purchase, no question asked.
VALENTINA GIUFFFRE | CTS STUDENT
"I SOLD 20 SEATS in my FIRST LAUNCH implementing CTS STRATEGY
Imagine if…
People were queuing up to be your client, paying weeks or months in advance, simply because they understand the value of your offer
I WANT IN
All of this and more is possible with Content That Sells. Time to start producing content for the business you want, not the business you have.
You could just post to social media and knew sales were coming in
You knew exactly how to grow your audience with ideal clients who are ready to buy and not just random people who are looking for free tips
Five figure months were your new baseline and your launches were smooth, low stress, big cash infusions for your business
You never heard another objection again and people were pre-sold with credit card in hand before you even get on the phone with them
You felt 100% confident and aligned when talking about your offers and your audience felt that magnetic energy every time you pitch
You never missed another opportunity because you had a solid content plan and knew exactly what to post, when, and how to reach your next level business goals
Five figure months were your new baseline and your launches were 2 weeks of smooth, low stress cash infusions for your business
You knew exactly how to grow your audience with ideal clients and create content that has the potential to go viral (like +250k views kinda viral)
People were queuing up to be your client, simply because they understand the value of your offer and actively seek you out because of who you are
You never heard another objection again and people were pre-sold with credit card in hand before you even get on the phone with them
You felt 100% confident and aligned when talking about your offers and your audience felt that magnetic energy every time you pitch
You never missed another opportunity because you had a solid content plan and knew exactly what to post, when, and how to reach your next level business goals
You knew exactly how to create attention grabbing content for your feed, IG stories, and IG reels and how to multiply your content output without working more
You knew exactly how to create attention grabbing content for your feed, IG stories, and IG reels and how to multiply your content output without working more
Wait, there’s more!
How to plan your launch so it’s fun and exciting, not scary, overwhelming, and exhausting
Mastering all 4 phases of a launch with ease
What to post before and during your launch to have people banging down your door for your offer
How to nudge the procrastinators off the fence
How to balance structure and intuitive launching
Stress-free 5-figure launch strategy
How to clarify your message and talk about your offer so people see the value and buy
How to turn that offer messaging into content that attracts people who want to buy
The secrets to bringing your content to live and having incredible engagement
Content that Sells
And this is the training in which I’m breaking down my carousels step by step
The Viral Carousel Formula
Value
$129
Value
$1555
Value
$497
AMAZING BONUSES TO MAKE YOUR LIFE EVEN EASIER
This is my secret sauce to how I can post every single day even as a busy mom with plenty of clients to serve. I’m gonna break down exactly what I do to set myself up to make consistency easy (including screen recordings from my phone and all!)
Selling with IG Reels
Want to do a free webinar or a 3-day challenge but don’t know what to put inside? Don’t know how to set up a landing page or what to write on it so people sign up for your launch event? No problem, this bonus is essentially a live event in a box and gives you everything you need to successfully launch & host events.
Value
$697
How to Multiply Your Content Output
Value
$497
Batch & Be Done
+ Bonus 1
+ Bonus 2
+ Bonus 3
Value
$365
Profitable Instagram Branding
+ BONUS 4
In this training I’m showing you how to go from hot mess or looking like a private user to legit looking business account
High Converting Checkout Page Template
Value
$297
+ BONUS 5
Value
$397
OK, LET'S RECAP!
Yes, You'll get all. SOUNDS GREAT!
CAPTIONS MANAGER TEMPLATE
EASY TO USE
DASHBOARD with OVER 25+ Lessons
THE 5-FIGURE
LAUNCH PLANNER
PROFITABLE INSTAGRAM FUNDAMENTALS
3P Client WORKBOOK
HIGH CONVERTING
SALES PAGE STRUCTURE
ALL OF THIS FOR $12,158
But you can get it today for just
so People Buy . . . . . . . (Value $129)
Content Strategy That Sells . . . . . . . . . . . . . .
(Value $1111)
Building a hot audience with Sales Strategy (Value $497)
Stress-free 5-figure launch strategy . . . . .
(Value $997)
BONUS: How to batch a month of content
in one afternoon . . . . . . . (Value $497)
BONUS: Using short form video to attract new buyers . . . . . . . . . . . . (Value $497)
BONUS: Turn one caption into an multiple post, reel etc . . . . . . . . . . (Value $497)
BONUS: The secrets to viral carousels that actually sell . . . . . . . . . . (Value $497)
BONUS: The secrets to viral carousels that actually sell . . . . . . . . . . (Value $497)
BONUS: Profitable Instagram
Fundamentals . . . . . . . . (Value $297)
BONUS: High Converting Checkout
Page Template . . . . . . . . (Value $297)
Messaging: How to talk about your Offer so People Buy . . . . . . . . . (Value $129)
Building a hot audience with Sales Strategy . . . . . . . . . . . . . . . . . . . . . (Value $987)
Stress-free 5-figure launch strategy. . . . . . . . . . . . . . . . . . . . . . . . . . . . (Value $129)
BONUS: How to batch a month of content in one afternoon . . . . . . . (Value $497)
BONUS: Using short form video to attract new buyers . . . . . . . . . . . . (Value $497)
BONUS: Turn one caption into an multiple post, reel etc . . . . . . . . . . (Value $497)
BONUS: The secrets to viral carousels that actually sell . . . . . . . . . . (Value $497)
BONUS: Launch Planner & Launch Event Template Vault . . . . . . . . . (Value $697)
BONUS: Profitable Instagram Fundamentals . . . . . . . . . . . . . . . . . . . (Value $297)
BONUS: High Converting Checkout Page Template . . . . . . . . . . . . . (Value $297)
JOIN CTS NOW
4 x $ 333
Four payments of
** Payment plans available at checkout
ENROLL TODAY!
JOIN CTS NOW
$ 999
One payment of
** Payment plans available at checkout
ENROLL TODAY!
Hey Friends
I’m Virginia and I’m the QUEEN of high converting content that SELLS, even with a tiny audience.
In fact, I often joke: “if I wasn’t that good at selling, I’d probably be broke”
Because as I’m writing this bio, I only have just over 1,000 followers and I’m looking at over 60k for the month.
My secret?
Over 10 years of experience writing copy and selling stuff online for my own businesses and other 6- and 7-figure entrepreneurs.
My content rarely goes viral (unless that’s your goal, then we can make that happen too) but it always brings in the sales:
Whether that’s near daily DMs about 1:1 coaching…
… signing 35 people into my $222 copywriting course from ONE carousel post…
… or having a 30k, 40k, or 50k launch thanks to a series of posts (and always with less than 2k followers).
I was featured as an expert on big business outlets such as Foundr, Bossbabe, or Yahoo Finance and inside CTS I am going to share secrets to create content that brings in buyers and helps you build the business and life of your dreams.
I can’t wait to start working with you,
Xoxo Virginia
for all things content strategy
& making money in your sleep
MEET YOUR GO-TO GIRL
Frequently
Asked Questions
I’m a coach, course creator, OBM, or service business owner. Will Content That Sells work for me? Will it work for my niche?
YES, it will! Content That Sells works for anyone selling their services or information products. The strategies inside are based on psychology and how we, as humans, think and make decisions. They’ve helped coaches with very price sensitive audiences sell $5k coaching programs and they’ve taken brand new coaches from $0 to 5-figure months in less than 90 days.
The strategies inside CTS are explained on the example of Instagram content, BUT they absolutely work on any other platform and alumni have used them successfully to sell on LinkedIn, Facebook, Tiktok, email, and inside their closed FB group. Again, it’s based on how humans think, so the logic stays the same.
100% yes! The strategies are based on how the human mind works, how our instincts drive us, and how we makes decisions. This is the same across the globe and completely independent from cultural differences, upbringing, or education.
CTS students have used the strategies to produce content in many different languages and to target clients in many different countries including:
USA, France, Germany, Italy, South Korea, Australia, Nigeria, Vietnam, UK, Spain, Austria, Switzerland, Venezuela, Mexico, Sri Lanka, Canada, Brasil, Ecuador, and more
There are 4 powerful modules and several powerful exercises inside this program. You could probably binge all of CTS in a day or two, but I highly recommend you take your time and go through it lesson by lesson, watching the training multiple times while you’re creating your content for your social media anyways.
You’ll receive two emails from me, one with your Thrivecart invoice and one with your Thrivecart Login. You can immediately get to work with the lessons.
The CTS method is unlike any other program I’ve ever seen and I’m FLIPPING EXCITED for you: I don’t ask you to “engage” or write DMs and I don’t give you superficial advice like “build a community” or “give value” (I’m allergic to that statement).
What I teach you is extremely pragmatic, how to create content specifically for the offers you want to sell so you can attract people who are excited to BUY those offers.
Some clients have seen their first sales come in with the very first CTS-style post they did and they didn't expect it because they always "struggled with content".
Generally speaking the speed with which you'll see results will depend on how quickly you consume the trainings and how well you execute the strategy.
You get access to the bonuses immediately when you sign up